Dodgers introduce new mascot, errr, 'unique performance character'
Summary of 2 articles · Updated Apr 8, 2014
The Dodgers say their new mascot isn't a mascot, instead calling it a "unique performance character." Riiiiiight. Here's some background on the Dodgers' "unique performance character," via the L.A. Or maybe the Dodgers are trying to keep their mascot on the low because they don't want Bob's Big Boy getting upset. What makes this situation weird is that the Dodgers had a guerrilla mascot trying to get their attention last season The Rally Bear. Times and Dodgers executive vice president of marketing Lon Rosen: You have to notice the resemblance.